Tag: Retroreflectivity

​​What is Retroreflectivity & Why is it important?

Retroreflection occurs when a surface returns a large portion of the directed light beam back to its source. Retroreflective materials appear brightest to observers nearest the light source (such as a motorist). The object’s brightness depends on the intensity of the light striking the object and the materials the object is made of. Traffic sign technology has changed dramatically in… Read more →